All About Magic Flavours
From Artful Essence Creation to Precision Custom Solutions, We Craft Exceptional Flavors Tailored to Your Vision.
Our Story
Where did the story begin?
Jordan, 2016 – a small team came together with a big idea to share. From presenting flavors to local producers to becoming one of worlds trusted flavor designing with three active branches across the MENA region.
With a deep belief of its R&D specialists _ supported by three large, fully equipped laboratories _ Magic Flavours has firmly established its position in the hookah, e-liquids, and snus industries.
Following the successful launches of its beverage and comforting lines, the company is now set to showcase its expertise in the flavor and industry within the bakery and dairy sectors as well. Beyond large-scale B2B production, the company has become highly competitive in the design and customization of aromas and flavors within this specialized field.
Magic Flavours also provides consultancy services and turnkey solutions for setting up tobacco and smoke production lines and factories and has successfully delivered several major projects across countries such as Greece, Turkey, Algeria, and Iraq.
Magic Flavours is committed to uncompromising quality standards, which is rare in the industry!
Our Purpose
Steps to Your Success
1. Consult
We begin with a personalized consultation to capture your vision and needs.
2. Design
Our experts craft a detailed plan with best ROI practices for your approval.
3. Execute
Our skilled team transforms your Business with precision and care.
The Goal
Our Mission
Magic Flavours specialises in bespoke flavour and colour innovations, combining scientific expertise with cultural insights to support brands in efficient product development while maintaining uncompromising quality. Our aim is to serve as a reliable partner dedicated to your success within the dynamic flavours industry, extending beyond the role of a mere supplier.
The Outlook
Our Vission
We aspire to be the premier regional partner in flavor and color innovation across hookah, vape, beverage, and confectionery sectors. By setting new benchmarks for customization, rapid delivery, and sensory excellence, we are committed to shaping industry standards. Through agile, science-driven co-creation.
Magic Flavours Founded
Founded in Erbil, Magic Flavours launched with the region's first specialized molasses laboratory, created to fulfill the specific demands of the Iraqi and Iranian shisha markets.
2019
R&D and Expansion
Major investments in research, development, and facility upgrades—expanding our capabilities to create more sophisticated, custom flavors while deepening regional market penetration.
2021
More Expansions
Our unwavering commitment to excellence has established Magic Flavours as a premier partner, celebrated for unmatched quality and sharp market intelligence—driving sustained growth and deeper client loyalty.
2025
Our Presence
We operate from strategic locations
Turkey – Head office and R&D center.
Erbil – Regional business operations, with applications R&D center.
Each office is connected, collaborative, and focused on your success.
Ready to Launch a Best Seller?
Contact us today to schedule a consultation or to learn more about our custom solution service.
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